Why do you need to invest in a community? So that they can get to know you, like you – and become so loyal that they’ll always pick you over your competitors!
We work with your marketing team to give your company an engaging on-brand presence over multiple social media channels. Not only are Socialites engagement experts, we also know our way around a budget, so we optimise every dollar you spend for maximum ROI. That’ll keep Roger in Accounts happy!
Whether you’re a new brand wanting to get started or an established brand needing a boost of strategic expertise, we can deliver.
As much as we love social media, we also take the business of business very seriously. We merge our technical nous and the latest developments of these sites with marketing wisdom and hands-on experience to create a truly great experience for your customers. And your bottom line.
Luckily our team loves social media. You could say we’re social-media butterflies – we live and breathe it 24/7 – which means we’re always up-to-date with any changes and what they mean for your business. Our friendly social media agency team includes social media marketers, community managers, designers and developers – and a very cute wee dog named Poppie!
How passionate are the Socialites about social media? So passionate that it’s ALL we do. Although our team understands traditional and digital marketing, it’s social media we truly love, and we’re out to get everybody on board. We’re driven to work your social media strategy hard to get the best results for your business.
BBUS (International Business & Marketing)
BA (International Marketing)
DMA Certificate of Digital Marketing (Distinction)
Wendy has 16 years digital marketing experience in NZ’s top advertising agencies. She founded Socialites in 2010 and leads her growing team with two mottos "Do cool things with cool people." and "Have fun and get sh*t done".
BA (English & Psychology)
BCom (Marketing & Economics)
Kat comes from 12 years experience in advertising working on some of NZ’s favourite brands. Working in account management across various disciplines she found her passion for creativity and finding creative ways to drive business results. Kat loves to travel and trying new places to eat, preferably together. And, of course, putting those experiences up on Instagram.
Melinda comes with many years experience across advertising, digital and social from both sides of the globe. She has a passion for finding creative and innovative solutions to every brief. A genuine kiwi coffee snob, Melinda likes to sip her coffee while spending her free time on social media finding inspiration for her next holiday destination and party planning.
Dip. Graphic Design
Ruby joins the team armed with skills in design and advertising. With an overriding passion for social media, she is focused on providing her clients with innovative and engaging ideas to connect with current and future business. Ruby's use of social media (to an almost obsessive degree) at work, home and even on holiday keeps her eye on what's happening around the world!
BA (Business Administration/Marketing)
Paul is our favourite advertising guru and analytics guy. He has three years of solid digital marketing experience and specialises in analysing and maximising ROI of all our social media activity. Over the weekend you'll find him on a soccer field or front and centre on the theatre stage.
Dip. Digital Filmmaking
Dip. Digital Media Advanced
Wanting more from her economics degree, Anastasia joined the creative world of filmmaking and digital media and brings 9 years of photography and 2 years of videography to the team. When she’s not making content she’s cutting up shapes with her snowboard on the ski field!
BDes (Graphic Design)
Kate is a highly skilled digital designer who knows her way around web, email, mobile and social design like no other. She's also a dab hand with a camera. And we love it when her puppy Poppie visits the office.
BA (Media & Politics)
Lithium Certified Community Manager
Dylan has a background in social, digital, and technology from small NGOs to large corporates and is already proving to be a bit of a tech guru amongst the team! He loves a good long black, triple shot of course to get him through the thousands of comments he replies to daily.
BC (Media Studies and Marketing Communications)
Kate has worked across a variety of industries including music distribution, television post-production, logistics and online retail and customer service. Passionate about the use of social in day-to-day marketing communications, Kate is a film blogger that uses her explorations in social media to aid her study and review of her number one love: Cinema.
Social media generates almost double the marketing leads of trade show, telemarketing, daily mail or PPC.
(Digital Insights, 2013)
78% indicate that posts by companies directly influence their purchase decision.
(Wildfire White Paper, 2012)
81% say that posts by friends directly influence their purchase decision.
(Wildfire White Paper, 2012)
People that ‘like’ you on a social media platform are 84% more likely than non-fans to purchase
56% of people that ‘like’ you on a social media platform are more likely to recommend your brand.
More than 50% of people who engage with brands on social networks say they want to hear about your latest products and services.
The increase in usage by the 55 to 64 year olds is greater than 100% for Facebook, Twitter and Google+.
(Jeff Bulla, 2013)
Active usage of the major, global social platforms is growing worldwide with mobile being the key driver
Each Facebook user spends on average 15 hours and 33 minutes a month on the site.
Facebook currently has 1.15 billion total users with 350 million photos are uploaded everyday.
Every second 8000 users like some or other photo on Instagram.
"I have worked with Socialites since 2012 and would highly recommend them to any brand serious about utilising social media to grow their business. A highlight was launching my Rekorderlig Cider brand across Facebook, Twitter and Instagram and taking the fan base from only a few to over 70,000 in little under a year. With their smart strategy and innovative execution, we created a veritable groundswell of buzz for this brand new to the NZ market; reinforcing its premium position and making it a brand and product to be seen with. This translated through to substantial sales off and on-premise and significant, continual growth in market share. "
Brand Manager, Redwood Cider Company
"We engaged the team at Socialites in mid 2013 to assist in the delivery of our digital strategy, they quickly proved their worth. Wendy and the team regularly over deliver, taking a proactive approach to our relationship. Initial concerns we had regarding tone and brand consistency were quickly put to rest."
Channel Development Manager, Mitre 10
"Wendy, Rosie, Courtenay and the team at Socialites brought the 2013 Vodafone New Zealand Music Awards to life! Our social media engagement was in need of some care and attention and they really worked their magic. The VNZMA’s is the biggest awards show in the country and there are a wide variety of individuals, organisations, musicians, artists and sponsors that all need that social media consideration. Socialites really came to the party and know how to interact with so many parties on such a huge project!"
CEO, New Zealand Recorded Music
"We have had great success working with Socialites. They are highly professional and understood our brand and business objectives. We were skeptical of using a social media agency at first but when our first small test with Socialites returned a 1490% ROI we were convinced. This team are highly experienced, focussed on the bottom line and easy to work with. We have subsequently moved more marketing budget into social media and see this as a key part of our sales funnel. "
Director, BW & R&V Festivals
"We enjoyed working with the Socialites team as they are knowledgeable in the social media environment, understand the commercial challenges of businesses and deliver a very special service in a space where other providers are often not capable. Socialites helped us grow our Facebook community, profiled our retailers successfully and created awareness around the products and services on offer at the airport. They also helped us successfully venture through Facebook into off shore markets that are often hard to reach and proved that social media provides a valuable and sustainable avenue to engage with potential travelers."
General Manager, Auckland Airport