Why do you need to invest in a community? So that they can get to know you, like you – and become so loyal that they’ll always pick you over your competitors!
We work with your marketing team to give your company an engaging on-brand presence over multiple social media channels. Not only are Socialites engagement experts, we also know our way around a budget, so we optimise every dollar you spend for maximum ROI. That’ll keep Roger in Accounts happy!
Whether you’re a new brand wanting to get started or an established brand needing a boost of strategic expertise, we can deliver.
As much as we love social media, we also take the business of business very seriously. We merge our technical nous and the latest developments of these sites with marketing wisdom and hands-on experience to create a truly great experience for your customers. And your bottom line.
Luckily our team loves social media. You could say we’re social-media butterflies – we live and breathe it 24/7 – which means we’re always up-to-date with any changes and what they mean for your business. Our friendly social media agency team includes social media marketers, community managers, designers and developers – and a very cute wee dog named Poppie!
How passionate are the Socialites about social media? So passionate that it’s ALL we do. Although our team understands traditional and digital marketing, it’s social media we truly love, and we’re out to get everybody on board. We’re driven to work your social media strategy hard to get the best results for your business.
BBUS (International Business & Marketing)
BA (International Marketing)
DMA Certificate of Digital Marketing (Distinction)
Wendy takes charge as lead strategist with 12 years experience in digital marketing in NZ’s top advertising agencies. Having founded Socialites in 2010, Wendy’s been run off her feet with incredible projects and amazing clients. Fair to say she’s the best boss. Ever.
BBUS (Marketing & Management)
Rosie leads our team of Social Media Marketers like no other and has six years experience in the digital and social arena. She’s keen on yoga, loves a wine or two and is an irreplaceable member of Socialites.
BDes (Graphic Design)
Courts is a people person and loves managing our content creation team. She has a passion for all things social and has 5 years experience in both advertising and social media agencies. If you can’t get hold of her on a Friday it’s because she’s busy organising team drinks!
BA (Business Administration/Marketing)
Paul is our favourite numbers guy and reporting guru. He has two years digital marketing experience and specialises in analysing and maximising ROI of Social Media campaigns. Don’t know what that means? Well that’s why you need him.
Ashlee is probably our most well-travelled Socialite and has an impressive five years experience in Social Media & PR, including international campaigns across Europe! Always the first to know what's the Next Big Thing we don’t know what we’d do without her and her super stylish outfits.
BA (Art History & Media)
Lizi is the ultimate community manager with a wide range of experience across industries and within her own business initiatives. She's new to Auckland and we snapped her up quick smart when we saw the work she had done with previous employer Accor Travel building up and running global social media communities of hundreds of thousands of people. Liz runs our team of community managers (service runs 9am-9pm) and you’ll never see her in the same outfit twice.
BCom (PR & Television)
With 6 years experience in the TV industry, Anthony shines in production and has a knack for Social Media and Sales. He’s a must-have for our team as he is first-aid certified and having been tuck shop prefect in 7th form, he comes in very handy at lunchtime.
BDes Graphic Design
Kate is a highly skilled digital designer who knows her way around web, email, mobile and social design like no other. She's also Poppie's mum.
Copywriting. Short and long-form copy and also a dab hand at photoshoots.
With over 10 years experience in the tech industry, Rick is our go-to guy when there's a technical component to one of our Big Crazy ideas. Poppie's dad, he is a star in that he never gets phased no matter how big or small the job.
Social media generates almost double the marketing leads of trade show, telemarketing, daily mail or PPC.
(Digital Insights, 2013)
78% indicate that posts by companies directly influence their purchase decision.
(Wildfire White Paper, 2012)
81% say that posts by friends directly influence their purchase decision.
(Wildfire White Paper, 2012)
People that ‘like’ you on a social media platform are 84% more likely than non-fans to purchase
56% of people that ‘like’ you on a social media platform are more likely to recommend your brand.
More than 50% of people who engage with brands on social networks say they want to hear about your latest products and services.
The increase in usage by the 55 to 64 year olds is greater than 100% for Facebook, Twitter and Google+.
(Jeff Bulla, 2013)
Active usage of the major, global social platforms is growing worldwide with mobile being the key driver
Each Facebook user spends on average 15 hours and 33 minutes a month on the site.
Facebook currently has 1.15 billion total users with 350 million photos are uploaded everyday.
Every second 8000 users like some or other photo on Instagram.
"Socialites have managed to strike a chord in their business practice that has enabled them to balance the emotional requirements of a brand to suitably engage with its customers in a meaningful way, practically weigh up and constructively direct what's important, balance input and output, and keep on top of innovation to lead the social media charge.
The team have an excellent reputation for being straight forward, easy to work with and actually, most importantly, have fun. They clearly love what they do and that passion and enthusiasm makes them one of the best in the business."
"I have worked with Socialites since 2012 and would highly recommend them to any brand serious about utilising social media to grow their business. A highlight was launching my Rekorderlig Cider brand across Facebook, Twitter and Instagram and taking the fan base from only a few to over 70,000 in little under a year. With their smart strategy and innovative execution, we created a veritable groundswell of buzz for this brand new to the NZ market; reinforcing its premium position and making it a brand and product to be seen with. This translated through to substantial sales off and on-premise and significant, continual growth in market share. "
Brand Manager, Redwood Cider Company
"We engaged the team at Socialites in mid 2013 to assist in the delivery of our digital strategy, they quickly proved their worth. Wendy and the team regularly over deliver, taking a proactive approach to our relationship. Initial concerns we had regarding tone and brand consistency were quickly put to rest."
Channel Development Manager, Mitre 10
"Wendy, Rosie, Courtenay and the team at Socialites brought the 2013 Vodafone New Zealand Music Awards to life! Our social media engagement was in need of some care and attention and they really worked their magic. The VNZMA’s is the biggest awards show in the country and there are a wide variety of individuals, organisations, musicians, artists and sponsors that all need that social media consideration. Socialites really came to the party and know how to interact with so many parties on such a huge project!"
CEO, New Zealand Recorded Music
"We have had great success working with Socialites. They are highly professional and understood our brand and business objectives. We were skeptical of using a social media agency at first but when our first small test with Socialites returned a 1490% ROI we were convinced. This team are highly experienced, focussed on the bottom line and easy to work with. We have subsequently moved more marketing budget into social media and see this as a key part of our sales funnel. "
Director, BW & R&V Festivals