Strategic Media Manager
Job Title: Strategic Media Manager
Travel Required: On occasion
Location: Auckland CBD
Position Type: Full-time permanent
OUR CULTURE
Looking to work for a company that not only delivers impressive results, but has an office full of laughs, enthusiastic creativity, and daily excitement? Look no further than Media X – an accredited, full-service media agency dedicated to providing our clients with the best media solutions focused on your bottom line. We pride ourselves on building fiercely loyal brand communities which lead to powerful commercial outcomes. As a global company, Media-X is headquartered in Auckland, New Zealand and has teams across Aotearoa, Australia and Asia. We are running multi-language, multi-platform campaigns across Asia, India, Europe, Australasia, the Middle East, the United States, and Canada.
Our experienced team (let’s also not forget our office dog, Harry) develops innovative strategies aligned with our client’s objectives, to maximise their media investment. At Media X, we’re proud to offer our clients access to the most advanced Precision Targeting Platform available – ‘Follow the Money’™. This powerful platform is fueled by New Zealand’s largest retail customer data set, which is exclusive to Media-X and contains over 250 million customer data points. Join us today!
THE OPPORTUNITY
The Strategic Media Manager is responsible for the strategic planning, development, buying and implementation of client media plans consistent with the media and digital objectives strategies of our clients.
You will be required to play a key strategic role in client relationships, work closely with all internal team members, and represent our business to the highest standards in the wider media industry, where they are well-connected and respected.
YOUR RESPONSIBILITY
- Primarily responsible for day-to-day preparation, management and implementation of client media plans.
-
Present and deliver customer strategies.
-
Deliver valuable insights to clients to help them better understand and drive better performance from their digital campaigns.
-
Develop client or internal briefs into highly effective, workable and successful media activities to drive the success of the client’s preferred outcomes.
-
Manage all ongoing, constant analysis and interpretation of media/digital research and data, including target audience dynamics.
-
Focus on executing and reporting strategic campaigns across different platforms (e.g.Facebook, Youtube and Google Display).
-
Prepare and present recommendations, negotiate placements and rates, ensuring all buy changes and optimisations are approved, updated and implemented.
-
Ensure all deadlines are met and budgets are managed effectively for media and digital spend.
-
Provide advice and influence clients if spend and/or time frames should be adjusted, or the strategic direction should change.
-
Prepare, review and present pre-buy and post-buy analysis, researched updates and competitive reporting needs.
-
Use strong digital analytical skills to create a deep understanding of the data available and drive insights to improve business performance.
-
Work with internal teams to provide the highest level of client service, coordinating the resources needed to service and deliver projects on time and on budget.
.
YOUR EXPERIENCE
You must have a background in digital & traditional media, and a minimum of 5 years industry experience in the NZ market. In addition to these qualifications, we prefer candidates who have the following skills:
-
Persuasive, transparent, and confident.
-
Excellent written and verbal communication skills.
-
Exceptional attention to detail and budgetary frameworks.
-
Working knowledge of Pegasus, Symphony, Comscore, DV360, AdWords, Google Analytics, Roy Morgan, Panorama, Neilsen and other media/digital/metrics software.
-
Well-networked and respected in the media industry.
If you’re passionate about media planning and execution and want to join an award-winning, fun-loving team, apply now!